BHJ Land Services is well versed in an array of real estate marketing methods. We understand that each property is unique and will require its own individualized marketing plan. We take the time to sit down with every land owner and discover what is special about their property. This enables us to tailor a marketing plan that highlights the true value drivers of your property.
Along with our in-house marketing team we have a team of land specialists. They have extensive experience qualifying leads and showing the properties we are marketing. They take the time to learn every aspect of each property they are assigned to. With this deep understanding they are able to adapt a unique showing process that highlights all the special areas of your property. Having a trained sales staff ensures that all buyer leads will be followed up within the shortest time possible and that your property will be shown by an expert, giving you the greatest chance of a successful sale.
Professional Photography and Video
We use a professional photographer/videographer for every property we market. In this digital age people gravitate to online media to make the majority of their buying decisions. Having high quality photos and video in our ads makes your property stand out.
Web marketing is a key component in our marketing campaigns. 98% of our buyer leads come from online advertising. We make sure that your property gets maximum exposure to qualified buyers that are actively looking for properties. The online landscape is constantly changing, so we relentlessly track the performance of our online campaigns. This enables us to use the most effective locations and messages to get your property in front of the largest number of potential buyers.
Regional and National Print Campaigns
When appropriate we use targeted print campaigns to ensure your property gets maximum exposure to the marketplace. This includes magazines, newspapers and direct mail. This can be an effective way to target a niche buyer when we have identified a specific demographic profile for a property.
Social Media Marketing
BHJ Land Services utilizes a variety of social media outlets, including but not limited to, Facebook, Twitter, LinkedIn and YouTube, to ensure maximum exposure for your property in the marketplace. By serving as an online resource of information, our social media strategy supplies an unlimited number of buyers for the properties we market.
Multiple MLS Memberships
We have memberships to several regional multiple listing services to ensure brokers across a large area have access to your property information.
Lead Management and Automated Marketing
BHJ Land Services has developed a sophisticated lead management system that enables us to provide real time reporting to our clients as it relates to lead flow and status along with the effectiveness of specific ad campaigns. Armed with this valuable data we are able to adjust our marketing campaigns on the fly to make sure we get the maximum return on investment for each marketing dollar spent.
We have an extensive database of buyers, brokers and investors. We use email, newsletters and special incentives to make sure your property is in front of a large, qualified, and motivated audience.
Our brokers attend regional networking events where we share new opportunities with our peers. A face-to-face meeting has always been the best way to deliver a clear message about your property.
These are only a few of the ways BHJ Land Services provides exceptional marketing services to their clients. If you are interested in seeing how we would market your unique property give us a call or click here and we will gladly provide a free market analysis and marketing plan for your property.